North American promotional products distributors increased annual revenue in 2018 to $24.7 billion, a 4.9% rise over the prior year, according to exclusive new data from ASI. Marking the ninth consecutive year that a record industry tally was set, 2018’s sales surge considerably outpaced 2017’s growth, which was 3.2%.
 
In all, nearly half of distributors (48%) increased revenue last year, while 30% held steady on sales. The market’s largest firms performed best: 70% of distributors with revenue of more than $1 million reported a 2018 year-over-year sales rise. Many smaller distributors held their own in 2018, as well. About 4-in-10 firms with revenue of $250,000 or less recorded an annual increase, while 48% of distributors with sales between $250,001 and $1 million also made gains, ASI data shows.
 
Click here to see complete coverage of the 2018 distributor sales report and follow www.asicentral.com/news for additional details.