In the midst of reopening business and COVID-19, businesses that cater to the promotional products and apparel distributor industry need to create new models to best serve the way these businesses now function. Distributors are going to have to work with fewer face to face meetings and consult virtually. Being able to translate a customer’s words into product may be more challenging. And finding those brands and products may be harder still. But buying group WePromo has partnered with the industry’s top companies to provide easier sourcing, create visually stunning proposals, and take their business online.
ASI has joined WePromo as a preferred partner, offering considerable discounts to members for ESP, their premiere sourcing technology, and other specialized platforms designed to make technology a distributor’s friend.
“ASI is in an excellent position to support WePromo’s no membership fee structure and to provide top-notch training and support to their members through ESP, the number-one business technology platform in the $24.7 billion promotional products industry,” said Timothy M. Andrews, ASI’s president and chief executive officer.
Wepromo is also pleased to bring in Zoom Catalog, the Promotional Product industry's hub for catalogs, flyers and online marketing tools. Zoom offers a one stop search and source platform featuring the catalogs of WePromo suppliers. Members will be able to create customized flyers, proposals, and specs for no fee and know they are getting products from WePromo suppliers along with the low pricing.
Another online resource members won’t be without is PromoHunt. PromoHunt is a browser extension and toolbar that automatically displays helpful information to distributors when they visit supplier websites. With the WePromo partnership, members will be able to see WePromo discounts with a supplier when they visit the supplier website. No flipping back and forth or depending on memory to calculate a price - the exclusive member discounts are displayed at the bottom of the page.
Eileen Lynch, a respected industry veteran, was amazed that these partnerships are coming together so quickly but not totally surprised. “As we all know, there are significant changes across all industries; and the promotional products industry is being hard hit on multiple levels. Aligning with & joining WePromo will help (businesses) navigate some of these changes so (they) can focus on building back customer bases/business.
