The unboxing experience is a top industry trend as promotional products professionals review revenue operations and look for new ways to get branded products into the hands of customers. Jeff Lederer, President of the hard goods division of alphabroder | Prime Line asked, “What do our customers need?” This was the inspiration for expanding drop shipping services and adding drop shipping to the Prime Line Incentive Package. “It’s simple, our customers share their drop shipping locations with us, and we take care of boxing and delivering their products for them,” explained Lederer. “There are no minimums for this service. We care about the success of our distributors and our employees, so we look for ways to support the team.”

According to Lederer, customers should think gift when looking for ideas that work well with the unboxing experience. He likes wireless headsets with light-up logos as well as the Roma tech portfolio with power bank and wireless charger. “Keeping your notes in one spot and then charging your phone is a practical and useful gift for employees working from home.” Lederer said. He also remarked on the popularity of vacuum tumbler gift sets. Prime Line has seen an increase in sales on products designed for home use as people stay in with their families.

Prime Line offers additional fulfillment services with drop shipped products. Lederer says, “Put a thank you card in your package. We are happy to fulfill individual notes.” Lederer added, “Personalization is key in building brand loyalty and delivering a better customer experience.”

For more information about drop shipping and to see the full Prime Line incentive package, please visit Primeline.com.