Vantage Apparel, the industry’s number one source for branded apparel and fulfillment, announced today the addition of industry superstar, Josh Appelbaum as its Vice President, Digital Transformation and a member of the company’s senior leadership team.
As VP, Digital Transformation, Josh will be responsible for working crossfunctionally to bring strategic insight and operations expertise to the everchanging world of branded apparel, on-demand decoration and eCommerce services; a channel he has excelled for the last 11 years in the industry.
A Madison, Wisconsin resident, Josh has spent the last decade as leader in apparel and decoration on demand; working with some of the largest apparel companies in the industry. He has earned countless awards in sales and innovation throughout his industry tenure and has spearheaded digital partnerships before they were cool.
“We’re thrilled to expand our commitment of offering world-class experiences with a faster, more intuitive ecosystem here at Vantage and having Josh join our team will allow us to realize those ambitions even faster,” says Rob Watson, Vantage’s Chief Experience Officer. “As we look to reimagine solutions that offer efficient, top quality programs in decorated apparel to our customers, Josh’s expertise in sales and technology leadership will help us deliver on that promise.”